Ralph Lauren recently disclosed its ambitious strategic framework, dubbed 'Next Great Chapter: Drive', to a gathering of investors and financial experts in New York City. This initiative outlines a clear path for expansion, focusing on strengthening the brand's global presence, optimizing product offerings, and strategically penetrating key urban centers. The plan leverages recent advancements in technology, artificial intelligence, and analytics, underpinned by a robust financial foundation, to achieve its long-term objectives. The company anticipates consistent annual revenue increases and improved operational profitability over the coming fiscal years, demonstrating a commitment to both market leadership and shareholder value.
Ralph Lauren's forward-looking strategy is built upon three fundamental pillars designed to foster substantial growth and market leadership. The first pillar involves a meticulous process of elevating the Ralph Lauren brand's global presence and refining its lifestyle appeal. This includes efforts to enhance product quality, attract new demographics, and cultivate deeper customer loyalty, ultimately aiming to maximize the lifetime value of each customer. By focusing on these aspects, the brand seeks to solidify its position as a purveyor of aspirational lifestyle experiences.
The second strategic focus is on optimizing product portfolio performance. While maintaining strong sales for its established and popular core offerings, Ralph Lauren is also committed to accelerating the growth of nascent but high-potential categories. This involves identifying and investing in product lines that resonate with evolving consumer trends and modern lifestyles, ensuring the brand remains relevant and competitive. The third pillar targets strategic urban penetration, with plans to scale a digitally integrated ecosystem across 30 major global cities. This initiative also includes foundational development in an additional 20 emerging urban markets, laying the groundwork for sustained, long-term growth and market dominance in key metropolitan areas. These comprehensive strategies are supported by the company's recent advancements in technology, including AI and analytics, and its solid financial standing, providing a strong platform for execution and innovation.
Complementing its growth strategies, Ralph Lauren has outlined a clear financial trajectory, reaffirming its fiscal 2026 projections and introducing a new three-year financial forecast. The company projects an annual mid-single-digit revenue increase in constant currency from fiscal 2025 through fiscal 2028. This steady growth is expected to be accompanied by a significant expansion in operating margins, estimated to improve by approximately 100 to 150 basis points by fiscal 2028, also in constant currency. These margin enhancements are attributed to improvements in gross margin and more efficient operational expense management, even as the company continues to invest in its strategic priorities. Capital expenditures are forecasted to remain within 4% to 5% of annual revenue up to fiscal 2028, balancing investment with financial prudence.
In addition to these growth and efficiency targets, Ralph Lauren remains dedicated to returning surplus free cash flow to its shareholders. Over the next three years, the company intends to distribute at least $2 billion cumulatively through regular quarterly cash dividends and share repurchases, subject to board approval and prevailing market conditions. As a tangible demonstration of this commitment, the board of directors has authorized a 10% increase in the quarterly cash dividend on common stock, raising it to $0.9125 per share beginning in fiscal 2026, which translates to an annual dividend of $3.65 per share. This financial plan underscores Ralph Lauren's dedication to sustainable growth, operational excellence, and delivering consistent value to its investors.